Is Social Media a Fad?

This is how I start my Social Media marketing workshops: I show this video to my students in order to get their minds shifting in a new direction. The video, produced by SocialNomics, has more than 552,000 views on YouTube. Some of the statistics mentioned:

  • 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences?
  • Social Media has overtaken porn as the #1 activity on the Web
  • 1 out of 8 couples married last year met via Social Media
  • If Facebook were a country, it would be the world’s 4th largest
  • 80% of companies are using LinkedIn as their primary tool to find employees
  • Ashton Kutcher and Ellen DeGeneres have more Twitter followers than the entire population of Ireland, Norway and Panama

Are you ready to shift your mind? Watch this!


Filed under Lori Gama

2 responses to “Is Social Media a Fad?

  1. Pingback: Tweeting Builds Your Business-Take Time To Tweet « Learn Social Networking

  2. All I can say is, “Wow!” — very powerful…thanks so much for highlighting and sharing this video, Lori! Saw several stats I wasn’t aware of, and loved the brief but impactful references to how best to communicate via social media at the end!

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