Category Archives: Social Networking

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Lori Gama holding her mobile phone

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Filed under Digital Marketing, Hispanic Heritage, Latina Women In Business, Lori Gama, Social Networking

Social Media Was Meant For Times Like These

Right now, it is 45 minutes before a Tsunami wave is set to hit the Hawaiian Islands. It’s been several hours since the earthquake in Chile, in which it is estimated that 500,000 people have been displaced from their homes. And I’m on Twitter and Facebook and listening to live streamed video on my laptop at my kitchen table in Colorado. The TV in the living room is tuned to CNN but I am more in tune with these stories because I’m monitoring my Social Media sites. In fact, I am in tune with the eye witnesses of the Chile earthquake, and have read a blog post by someone who experienced the earthquake and wrote about it right afterwards, thanks to a Twitter friend, @efrainortizjr, who posted it in his blog and tweeted it.

I’ve been re-tweeting tweets from @Mashable; @CNNbrk; @HawaiiRedCross; @epiccolorado and joined a group in Facebook called Supporting Chile Earthquake / Tsunami Victims and Families where residents of Chile and Hawaiian Islands are posting about what they are seeing going on in their parts of the world.  I’ve let my followers in Twitter and friends in Facebook know about all of these resources so they, too, can stay informed.

@epiccolorado’s Twitter bio says: EPIC is a research effort at CU and UCI to support the information needs by members of the public during times of mass emergency. EPIC was asking, today in Twitter, for Spanish Tweeters to help them:

I re-tweeted their tweet to my followers and sure enough, a friend I had met in D.C. last November at the LATISM Social Media conference, happened to see my tweet:

@eRomanMe ended up helping @epiccolorado. Here are some of the tweets between them at search.twitter.com (click on “Show conversation”.)

I can hear my TV, from my living room, and CNN just lost its feed in Hawaii but my live stream on my laptop via Mashable.com (who is streaming it from UStream) is still going. My live stream from Chile (via UStream) is still sending images of the aftershocks as they are happening. My Twitter stream of PEOPLE, of course, is still keeping me informed, too, via different hashtags (#chile; #tsunami, etc).

Though I’m praying for everyone, I think my Hawaiian friends will be safe because they have had plenty of warning and there is a full moon which means a low tide. Hopefully, the Tsunami will not be as bad as it could have been. The people of Chile are in need of help right now, just like the people of Haiti last month. During the writing of this, I learned, from @Mashable, that Google launched a Chile Person finder app. You can enter the name of a person you’re looking for OR you can post information you have about a particular person.

Social Media was meant for times like these. Sure, there are people tweeting about what they ate for breakfast today while other people in the world don’t know where they’re going to sleep tonight, let alone when they will get to eat again. But Social Media is like that: it’s made up of the thoughts, hopes, and dreams of millions and millions of people going about their daily lives. Some of us are shopping. Some of us are surviving. And some of us are praying.

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Filed under Lori Gama, Social Networking

Your Google Profile is Your Social Hub

Everyone Googles their own name, right?

That’s great that you’re doing this. You’re taking the first step of monitoring your Online Reputation. Before a company decides to do business with you or even to just reach out to you and say hello, they are Googling your name and your company name to see what they find.

Here’s a HOT tip that will help you and your Online Reputation: Be sure to go to:
http://google.com/profiles and create your FREE Google Profile.

Create a great first impression when people Google your name by creating  your Google profile. It’s your social hub.

Benefits of a Google Profile:

  • If you have a common name, no one will ever be confused again because your photo and Google profile link show up as a search result.
  • Use it as your “Social Network” headquarters: list all links to your Social Network profiles; your blog; your website; your products you sell, such as ecourses.
  • Write an entertaining and informative biography in the “About” section so that you create a great first impression when people Google your name and visit your profile.

Side note: something kind of fun to do is to type “me” into Google’s search box after you’ve launched your Google profile. You’ll see your profile at the top of the page.

Part of your ongoing Online Reputation management is to simply keep creating positive links back to you. Then, IF anything negative should ever come up in the future, people can clearly see it’s an exception rather than the norm.

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Filed under Lori Gama, Social Networking

Is Pepsi building its own social network?

Last week, Pepsi announced, that for the first time in 23 years, it would not be purchasing advertising during the 2010 televised Super Bowl.  The reason:  “In 2010, each of our beverage brands has a strategy and marketing platform that will be less about a singular event and more about a movement,” Pepsi spokeswoman Nicole Bradley said.

This is a significant shift in the stratosphere of Social Media and brands.  Basically, Pepsi is through with throwing money into one-way, 30 second ads (view Pepsi’s 2009 Super Bowl commercial), even though those 30 seconds could potentially reach 95.4 million viewers (2009 Super Bowl audience).  I applaud Pepsi for making such a bold and wise move. Pepsi’s strategy is smart: “…be less about a singular event and more about a movement.”

That movement is happening with their “Refresh Everything” campaign. I believe Pepsi is building its own Social Network: The Pepsi Refresh Project. Launching in February of 2010, the site says “A new generation is refreshing the world. Check back soon to see how you can start tagging your best content and join the fray.” There’s a millennial flavor to the site, which is appealing to this age group.

Further evidence of Pepsi’s social networking is its Facebook fan page: check out the Pepsi Refresh Everything Facebook Fan page. Highly interactive, Pepsi asks fans to play Foursquare, submit videos, and other two-way activities with Pepsi donating to charities such as City Year, which is like the Peace Corps of cities (volunteers unite to give service to a city for a full year).

Imagine a world filled with brands that no longer talk one-way but instead,  help their “tribes” (communities of fans) by promoting them and interacting with them in highly visible platforms such as Facebook fan pages; interactive websites; YouTube videos; and many other ways, while at the same time, donating to charities that improve our world.

Now THAT’S a movement.

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Filed under Lori Gama, Social Networking

Measure Your Sentiment with PeopleBrowsr Analytics

Mashable.com, the Social Media website that breaks hot news and keeps us all informed of Web-related topics, recently ran a post called How To Measure Social Media ROI .  The writer, Christina Warren, mentioned “Sentiment” as one of the things you should measure and analyze on your Social media. I wrote my post in response to theirs.

Measuring your “sentiment” with your Twitter friends is an interesting undertaking. Why would you want to measure such a thing? With a tracking and measuring tool, you can then improve your service and/or products you sell;  while, hand-in-hand, improve your Online Reputation. When people talk about you, in a positive way, that’s called “buzz.” When there’s “buzz” about you and your company, usually your business is doing well. How can it not? With so many conversations in the Twittersphere, Facebook and elsewhere about you, you must be doing something right–right? Yes.

Now you can easily measure the sentiment of tweets about you by using Peoplebrowsr’s Analytics. Disclosure: I am a Peoplebrowsr coach. I became one because I kept raving about how great it is for so many things in the world of Social Networking, that PB (as we affectionately call it) asked me if I’d like to be part of the team. So, yes, I evangelicize about PB quite a bit.

Here’s a screenshot of my sentiment in Twitter, for past 30 days, as measured by  Peoplebrowsr’s Analytics:

sentimentchart

Compare mine to the almighty Queen of Social Networking: Mari Smith (@MariSmith) who has 51,467 followers and is one of the kindest people I know:

marismithsentiment

Here are two more comparisons…the top image shows  Mari Smith’s Sentiment Count  and below that, is my own:

marismithchart

Interesting how big the “neutrality” is:

sentimentgraphchart

Now get going and start measuring
Go there now and do your own comparisons so you can have a benchmark. Then determine what you need to do to improve and increase positive sentiment. Then use PeopleBrowsr’s Analytics to measure again, so you have a before and after measurement.   Please comment and tell me what you think of this tool and what you think of measuring such a thing as “sentiment.”

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Filed under Lori Gama, Social Networking

Latinos In Social Media: George Torres – The Urban Jibaro

At what point in life did you realize your inner strength and fortitude?
I have always been a survivor. My life was really tough growing up and I had every opportunity to make a left and accept a life in which I could only just “exist”. It was through Richie Perez that I was inspired to take control of my life and stop being a victim of circumstance. He taught that what happened to me was a lesson and that I did have a greater purpose. This motivated me to learn about my history and understand the root causes of some of the negativity I see in the Latino community.
Regarding the 41% dropout rate among high school Latinas, what do you think it will take for our country and /or our education system to solve this crisis?
I think that the people we elect into office have to engage the community leaders on the front lines to find the root cause of this epidemic. Instead of funding organizations that adress the problem, we should be creating organizations that promote the solution. We need to know the reasons why Latinas drop out and and create realistic solutions that are culturally relevant. I say culturally relevant because culture is most likely to be the single most important factor aside from social class when looking at this rate on a national level especially when that number is consistent in Latinas from all different countries and backgrounds.
What’s your advice for those who may have already dropped out of high school or college?
To quote my friend poet / writer Alberto Cappas, “ It is never to late to make a u-turn”. I am living proof of that. I was a young parent that dropped out of High School at the age of 16. I went back to school and got my GED years later. At the age of 25, I left a great job in the culinary field to start all over and attend SUNY College at Old Westbury. Although I am still not done being a student, the college experience opened many doors for me in regards to friendships, educational experiences and networking contacts I use to this day.
Why did you launch your business?
I launched Sofrito For Your Soul in 1997 so that someone who was living what I was living 10 years prior would be inspired to connect with their culture. I started the website to teach people how beautiful our Latino culture is and how important it is to keep our traditions alive.
The website has grown over the years and has inspired many other projects on other mediums with similar goals such as the Capicu Cultural Showcase, Radio Capicu (the first live Latino talk show on the web), my new upcoming social media blog and now my role in Latinos In Social Media. I want to talk to the people…and create space where they can have a voice.
What is your UVP (Uniqe Value Propisition)?
I have over 12 years experience creating and promoting branded events in a Latino cultural niche. I have utilized strong relationships to combine traditional and new media and translate that into an experience that not only fulfills the Latino that yearns to reconnect with his culture, but teaches non Latinos to embrace it as well.
Describe your ideal client or project or give one or two case studies so that people can clearly understand how you’ve helped clients:
I recently was tapped by a friend Helene Velazquez to assist the American Diabetes Association implement Social Media for their Por Tu Familia – Latino Intiatives campaign. Our goal was to engage Latinos on a grassroots level for their annual Feria De Salud in NYC.
Feria de Salud is an outdoor community event that is intended to reach thousands of local Latinos/Hispanics with the important message that they may be at risk for diabetes. Feria captures the festive elements of a street fair, but maintains the important aspects of choosing and managing a healthier lifestyle for the entire Latino family. The atmosphere of Feria includes music, dancing, nutritional information, cooking demonstrations, speakers on topics related to diabetes, and a variety of product and service booths.
We created a Facebook group for the NYC chapter with the goal of recruiting volunteers, disseminating information and creating a springboard to engage people living with diabetes either directly or through a loved one. We were able to grow the group to 530 people in less than two months. The biggest win for this client was the fact that we incorporated new media to engage a core group of college educated people under 25. This resulted in a more diverse volunteer group than seen in previous years. We learned a lot from this years project and will make adjustments to create a year round platform that will keep the group engaged and grow the base.
What other services does your company provide?
Sofrito Media Group produces an online cultural blog (SofritoForYourSoul), an online BlogTalkRadio show (Radio Capicu) and creates branded cultural niche events via Capicu Cultural Showcase. We have created cultural showcases to raise money for the Orphans International – Casa Ana project in Dominican Republic and the Pa’l Pueblo Christmas Charity Event that benefits the children of Bushwick United Headstart in Brooklyn NYC.
In addition, we are currently developing a new series of consulting / coaching services for social media that will target small to mid sized companies.
How does your Latina(o) heritage help you achieve your goals?
I would not say that it helps me achieve my goals but it broadens my perspective allowing me to provide a wider selection of creative services to my clients. My goal is to be able to provide the right solution for my client and have it be culturally relevant to the end user.
How did you hear about Latinos In Social Media (latism.org)?
I was actually approached by an online colleague and Latism founder, Louis Pagan about working on the Latism project. They were looking to find regional partners that had an audience to introduce the concept of a collective creative forum.
I saw the goal of the conference was to give Latinos/Hispanic professionals and businesses, who want to reach and engage the Latino/Hispanic market, the opportunity to converge and discuss high level strategies and the future of social media and marketing. Having been part of social media in the latino community before it was even called social media, I saw an incredible opportunity to grow with this community…so here I am.
What role are you fulfilling within the LATISM group?
As a regional partner, my role is to develop membership and engage the social media leaders within the NYC / Tri-State community about what their needs are. My objective is to create a dynamic learning / coaching environment that addresses those needs.
What would you like to say to companies who are thinking of marketing to Latina(o)s/Hispanics but aren’t sure of what to do first?
Do your research…and look at the voices that are authorities within the Latino / Hispanic community you are targeting. Remember that cute catchy Spanish words do not translate to culturally relevant advertising. Latino’s will authenticate you if they see you are “listening”.
What would you like people to remember about you after you’ve passed on (many, many years from now)?
I hope that my passion for preserving our cultural legacy will be something that will inspire a movement. I do not want my name to be remembered as much as I want the ideals of what I represent to echo through the passages of time. ..y que se siga eschuchando ese grito…siempre.

Urban Jibaro George Torres

Urban Jibaro George Torres

Continuing my showcase of leaders in the Latinos In Social Media movement in my blog, I’d like to introduce you to George Torres, aka The Urban Jibaro, who is a bi-lingual social media consultant, cultural activist, radio personality and founder of cultural online magazine SofritoForYourSoul.com.  Follow him on Twitter as the UrbanJibaro and friend him on Facebook and keep up with his Google Profile. Having been born & raised between Brooklyn & Bayamon, he was reared with traditional Puerto Rican values and incorporated that with what he learned in the streets of East New York. This mixture of elements in his life earned him the nickname “Urban Jibaro” that former Young Lord and Community Leader, the late Richie Perez bestowed on him.

Where did you grow up and how did your upbringing and environment contribute to the person you are today?

I grew up primarily between East New York, Brooklyn and Bayamon, Puerto Rico. If you actually know me you would clearly see how much influence these places had on my life. As the “Urban Jibaro” my life experience has incorporated what I believe to be a healthy balance of traditional values, cultural pride and a strong spirit of creative entrepreneurship. These traits are culturally part of my DNA.

Who were your role models as you were growing up and how did they affect you?

My first role model is my grandmother Gloria Delrio. She came to the US from Puerto Rico with very little education, no English language skills and no money. She is a true example of grassroots leader having persevered, educating herself, raising a family while having spent 30 years serving the community in Brownsville Brooklyn via Meals On Wheels.

The second is the late Richie Perez, a community activist and former Young Lord that fought against police brutality for people of color…and personally served as a spiritual and political mentor to me since the age of 15 after I was a victim of a hate crime.

At what point in life did you realize your inner strength and fortitude?

I have always been a survivor. My life was really tough growing up and I had every opportunity to make a left and accept a life in which I could only just “exist”. It was through Richie Perez that I was inspired to take control of my life and stop being a victim of circumstance. He taught that what happened to me was a lesson and that I did have a greater purpose. This motivated me to learn about my history and understand the root causes of some of the negativity I see in the Latino community. That was further reinforced when I became a brother of Phi Iota Alpha Fraternity Inc. Membership in Phi Iota Alpha Latino Fraternity is a life-long commitment to the Latin American culture. It provided me with in depth intellectual development, cultural consciousness, personal growth, personal achievement and social awareness in a circle of like minded individuals.

Regarding the 41% dropout rate among high school Latinas, what do you think it will take for our country and /or our education system to solve this crisis?

I think that the people we elect into office have to engage the community leaders on the front lines to find the root cause of this epidemic. Instead of funding organizations that address the problem, we should be creating organizations that promote the solution. We need to know the reasons why Latinas drop out and and create realistic solutions that are culturally relevant. I say culturally relevant because culture is most likely to be the single most important factor aside from social class when looking at this rate on a national level especially when that number is consistent in Latinas from all different countries and backgrounds.

What’s your advice for those who may have already dropped out of high school or college?

To quote my friend poet / writer Alberto Cappas, “ It Is Never Too Late To Make A U-Turn”.  I am living proof of that. I was a young parent that dropped out of High School at the age of 16. I went back to school and got my GED years later. At the age of 25, I left a great job in the culinary field to start all over and attend SUNY College at Old Westbury. Although I am still not done being a student, the college experience opened many doors for me in regards to friendships, educational experiences and networking contacts I use to this day.

Why did you launch your business?

I launched Sofrito For Your Soul in 1997 so that someone who was living what I was living 10 years prior would be inspired to connect with their culture. I started the website to teach people how beautiful our Latino culture is and how important it is to keep our traditions alive.

The website has grown over the years and has inspired many other projects on other mediums with similar goals such as the Capicu Cultural Showcase, Radio Capicu (the first live Latino talk show on the web), my new upcoming social media blog and now my role in Latinos In Social Media. I want to talk to the people…and create space where they can have a voice.

What is your UVP (Uniqe Value Proposition)?

I have over 12 years experience creating and promoting branded events in a Latino cultural niche. I have utilized strong relationships to combine traditional and new media, translating that into an experience that not only fulfills the Latino that yearns to reconnect with his culture, but teaches non Latinos to embrace it as well.

Describe your ideal client or project or give one or two case studies so that people can clearly understand how you’ve helped clients.

I recently was tapped by a friend Helene Velazquez to assist the American Diabetes Association implement Social Media for their Por Tu Familia – Latino Intiatives campaign. Our goal was to engage Latinos on a grassroots level for their annual Feria De Salud in NYC.

Feria de Salud is an outdoor community event that is intended to reach thousands of local Latinos/Hispanics with the important message that they may be at risk for diabetes. Feria captures the festive elements of a street fair, but maintains the important aspects of choosing and managing a healthier lifestyle for the entire Latino family. The atmosphere of Feria includes music, dancing, nutritional information, cooking demonstrations, speakers on topics related to diabetes, and a variety of product and service booths.

We created a Facebook group for the NYC chapter with the goal of recruiting volunteers, disseminating information and creating a springboard to engage people living with diabetes either directly or through a loved one. We were able to grow the group to 530 people in less than two months. The biggest win for this client was the fact that we incorporated new media to engage a core group of college educated people under 25. This resulted in a more diverse volunteer group than seen in previous years. We learned a lot from this years project and will make adjustments to create a year round platform that will keep the group engaged and grow the base.

What other services does your company provide?

Sofrito Media Group produces an online cultural blog (SofritoForYourSoul), an online BlogTalkRadio show (Radio Capicu) and creates branded cultural niche events via Capicu Cultural Showcase. We have created cultural showcases to raise money for the Orphans International – Casa Ana project in Dominican Republic and the Pa’l Pueblo Christmas Charity Event that benefits the children of Bushwick United Headstart in Brooklyn NYC.

In addition, we are currently developing a new series of consulting / coaching services for social media that will target small to mid sized companies and non-profits.

How does your Latino heritage help you achieve your goals?

I would not say that it helps me achieve my goals but it broadens my perspective allowing me to provide a wider selection of creative services to my clients. My goal is to be able to provide the right solution for my client and have it be culturally relevant to the end user.

How did you hear about Latinos In Social Media (latism.org)?

I was actually approached by an online colleague and Latism founder, Louis Pagan about working on the Latism project. They were looking to find regional partners that had an audience to introduce the concept of a collective creative forum.

I saw the goal of the conference was to give Latinos/Hispanic professionals and businesses, who want to reach and engage the Latino/Hispanic market, the opportunity to converge and discuss high level strategies and the future of social media and marketing. Having been part of social media in the latino community before it was even called social media, I saw an incredible opportunity to grow with this community…so here I am.

What role are you fulfilling within the LATISM group?

As a regional partner, my role is to develop membership and engage the social media leaders within the NYC / Tri-State community about what their needs are. My objective is to create a dynamic learning / coaching environment that addresses those needs.

What would you like to say to companies who are thinking of marketing to Latina(o)s/Hispanics but aren’t sure of what to do first?

Do your research…and look at the voices that are authorities within the Latino / Hispanic community you are targeting. Remember that cute catchy Spanish words do not translate to culturally relevant advertising. Latinos will authenticate you if they see you are “listening”.

What would you like people to remember about you after you’ve passed on (many, many years from now)?

I hope that my passion for preserving our cultural legacy will be something that will inspire a movement. I do not want my name to be remembered as much as I want the ideals of what I represent to echo through the passages of time…y que se siga eschuchando ese grito…siempre.

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Filed under Hispanic Heritage, Lori Gama, Social Networking

Tweeting Builds Your Business-Take Time To Tweet

As I meet people in my face-to-face networking, I always hear this comment from business owners who haven’t entered into Social Networking yet: “I don’t have time to tweet! I’m busy enough dealing with e-mail and running my business.”

This blog post is for YOU–the business owner/entrepreneur/corporation president who thinks Social Networking is a waste of time or you think you don’t have time to tweet.

I’ve probably met you in person and urged you to come here and read this or I’ve sent you this link in an email. Thank you for taking time to read this because I hope you’ll see how you’ve been missing out out on the fastest way to build your business: by properly using Twitter to build your Social Network: a community of friends and fans, who, in turn, help you build your business.

Tweeting builds your business, so, take time to tweet and you’ll reach your goals more quickly and invest less time and money doing it. After you read this and see how much time you’re already investing in face-to-face networking, please read my other blog posts for tips on how to get started in Twitter. Here’s a popular blog post that thousands of people have read: Top 10 Most Powerful Twitter Tips for Brand New Beginners.

I’m not advocating that you give up face-to-face networking and meeting people in person. No, no, no. In fact, as you build relationships online, there will come a time when you should phone people you’ve tweeted with and meet them in person (safely)—that’s when the magic can really happen because you’ve gotten to know each other online. It’s almost like meeting old friends.

Don’t have time to tweet? But you DO have time to attend face-to-face networking events and follow up and have coffee with some of the people you met at those events? Is that working for you? Are you getting leads, referrals, signed contracts due to those efforts? That’s great if you are. I’m guessing you’re spending a lot of time to get a few successful results. Did you know you can spend HALF the amount of time and get much, much better results? Thanks to Social Networking through my Social Media profiles, such as Twitter, Facebook and LinkedIn, our revenue at DaGama Web Studio, Inc. has tripled in the last quarter of this year, so far.

Let’s add up how many hours you’re investing with your time (time is money) when you attend face-to-face networking events:

  • 1-2 hours: Time spent getting ready (ladies: count 2 hours if you shop for something new to wear or get your hair done) ; registering ahead of time; driving over to the event. $20 to pay to get into the event.
  • 3 hours: Time you’re actually at the event, plus drive time home. $3 for gas, $6 for a glass of wine.
  • Total, so far: 3-4 hours and $29.00, not to mention your hourly salary rate (if you’ve ever figured out what that is).

Note: we don’t have to continue this calculation–we can stop right now–because you clearly see that you’ve already invested at least 3-4 hours or more and this doesn’t even count the really important part: following up with people you meet and building the relationships further.

But let’s continue with figuring out how much time you’re spending on face-to-face networking and then let’s examine if it’s getting you any results (leads, referrals, signed contracts, people to collaborate with, new friends).

  • 8 hours: Follow-up/building relationships with three people: If you follow up with those people (do you follow up?), how many hours do you spend trying to reach these new people (phone tag and an exchange of emails of best times to meet); driving over to have coffee with them and getting to know them? Let’s say you try to reach three people. Eight hours of your time has now been invested in arranging times to meet, driving over, and spending about two hours with each person. Mind you, these are people you just met at the networking event. You’ve never talked to them before. There’s very little rapport at this point.

    This step of meeting, face-to-face, is very important
    , no matter if you met someone through Social Networking online, or at a face-to-face networking event or other social event. Getting to know each other is vital to building trust and building relationships. Keep in mind, that if you did this after meeting someone for the first time at a networking event, it will most likely take more time and more meetings to build up more trust. Potentially, this could take months to achieve.
  • Coffee Chat $$ invested: You’ve invited them, so you should pay for their lattes. Add this to your own coffee tab and the total for 6 lattes=$30 (not counting tips).

TOTAL time and MONEY: 12-14 hours and $59 for three people, who will either do business with you or refer you to someone they know. Three people. And remember, we’re not even factoring what your hourly time is worth (probably at least $100 per hour).

I’m not saying that in-person meetings should go away and tweeting should replace face-to-face meetings. I AM saying you can save a lot of time when you do use Twitter to build your Social Network and then meet face-to-face if it feels right.

Here’s the really terrific part of this blog post: You can get more business in half the time, with zero dollars spent, when you make more meaningful relationships through Social Networking. As long as you follow the cardinal rule of “be social” and “don’t hard-sell,” you’ll succeed in building your business through Social Networking.

How do you start? Start by making your mind shift to a new way of thinking: trust is the “new” marketing. When people trust you, they’re more likely to refer business to you, do business with you, or at least help you build your community (also known as your “tribe”) of fans, friends, and followers. Watch this video, by SocialNomics, for some mind-blowing facts about the Internet and Social Media marketing: then come back here and please finish reading this blog post: Is Social Media a Fad?

“Social Media is a fundamental shift in the way we communicate.”SocialNomics

Bottomline: Take time to tweet (and work your LinkedIn network and profile; and socialize in Facebook)–you’ll enrich your life, both personally and professionally. I promise you that when you learn how to build communities through Social Networking, (making sure you’re doing it the right and good way) you WILL grow your business…but more importantly, you’ll grow, as a human being. (Surprise! Yes, you will!).

Please write down your thoughts…I would really love to hear from you.

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Filed under Lori Gama, Social Networking